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Peter DeLegge
Resume/Bio      
phone 1.630.724.9160
peter_delegge@yahoo.com

Peter DeLegge, Business-to-Business Marketer Resume in Word Format Download Resume (MS Word)

career experience - chicago b2b marketing director Peter DeLegge resume of business-to-business marketing pro, Peter DeLegge presentations on btob marketing by Peter DeLegge contact business to business marketing professional, Peter DeLegge
Peter DeLegge - business-to-business marketing professional

Publisher of Marketing Today, marketing magazine, email newsletter and blog especially for marketing professionals             recommended by Harvard, Northwestern and others                

Journalists/editors:
To contact Peter DeLegge for quotes call 630.724.9160 or send an email.
(No sales call, please.)


Search Engine Optimization Results
Download Resume in Word Format


Peter DeLegge has helped dozens of companies with search engine optimization and marketing. Here is just a sampling of natural search engine optimization results for MarketingToday.com and this website (businessmarketing.net):


Visit Marketing Today (www.MarketingToday.com) for articles on marketing strategies, tactics and trends. Recommend by Harvard Business School, Northwestern University, Vanderbilt, Business 2.0 and more. Subscribers include marketers representing more than 20% of Fortune 1000 firms.

MarketingHire.com
Visit MarketingHire.com (www.MarketingHire.com) for marketing jobs and marketing career information, including career advice from recruiters, senior marketers and outplacement and HR professionals. View the latest information on average marketing salaries, hiring trends and desirable skills. Marketing Jobs from the Marketing Career Network -- the marketing professions alliance of the most respected marketing organizations in the US including the American Marketing Association, Business Marketing Association, American Advertising Federation, Promotion Marketing Association and more.   

MarketingToday.com Results

KEYWORD PHRASE                               GOOGLE             YAHOO!  
marketing today                                              1,2,8         1,7 (16-blog)       
marketing budgets                                           1,2                   1
marketing roi                                                   1                      1
marketing accountability                                   1,2                   3,5
direct mail roi                                                  1                      3
internet marketing magazines                           1                      1
internet marketing basics                                 1                      1
median marketing salaries                                1,2                   1,9
email marketing laws                                       1                      2
median marketing salary                                  1                      2
median marketing pay                                      1                      4
emarketing magazines                                     1                      3, 5
marketing campaign roi                                    1                      6,9   
b2b online marketing articles                            1,2                   5,11
direct marketing roi                                          1                      6
trade show marketing articles                            1,2                  16,18
average marketing salary                                   1                     10
trade show marketing                                        1                      -
business-to-business brands                              1                      -
suck sites                                                        1                      -
marketing communications magazines               2                     1
online marketing magazines                              2                     3
btob marketing magazines                                7 (bm-2)           8,18 (bm-3)
b2b marketing articles                                       2,3                  8
marketing laws                                                 2                     5
integrated marketing articles                              2,3                  1,2
e-mail marketing roi                                          2                     17  
email marketing roi                                           3                     -
b2b marketing magazines                                 3
advertising cpm calculator                                 3,4                  2 
emarketing today                                              3,7                  1,2,11       
offline marketing articles                                    4                     2
b2b marketers                                                  4,5                  13
advertising to sales ratios                                  4                     -
marketing laws                                                 4                     -
b2b search engine marketing                             4                     -
marketing magazines                                        5                     1
trade show budget                                             5                     1
marketing jobs                                                  -                      5            
b2b marcomm                                                   6                     14,18
online marketing articles                                     7                     17
marketing studies                                              7,8                   -
marketing articles                                              7                      -
event marketing articles                                      8,9                  7
marketing salaries                                              8                     8,9
internet marketing articles                                   8                     -
b2b brands                                                        8                      -
personal branding                                               9                     -
marketing book reviews                                     10                    5   
emarketing                                                       10                   14
marketing events                                               10                   14
emarketing blog                                                10                    16,17
business marcomm blog                                    11                   2,3
marketing calculator                                           -                     2
business marcom blog                                       -                      4,7
ebusiness marketing                                           -                    10
b2b search engine marketing                              12                    -
measuring marketing effectiveness                      14                   20
business marketing magazines                           15                  15
marketing communications blog                          16                   1,8
marketing newsletters                                        16                   3
marketing salary                                                -                     15,20       
emarketing blogs                                               -                     19                 
 

BusinessMarketing.net Results

KEYWORD PHRASE                                GOOGLE             YAHOO!  
btob marketing expert                                        1                      1
delegge                                                            1                      1 (mt-2,3)  
b2b marketing director                                        1,2                   1
b2b marketing presentations                               1,2               1,12 (mt-9) 
btob marketing presentations                              1,2 (mt-3,4)   1,3 (mt-4,6)
btob presentations                                             1,2                   1  
director emarketing                                            1                      -
btob marketing director                                       1,2 (mt ?5)       2,3 (mt-10)
fortune 500 marketing director                             1,2 (mt-3)          2,7 (mt-19)
business marketing director                                1                      7,14
chicago
marketing director                                  2                      1,9
b2b presentations                                              2,16                  1   
btob marketing magazines                                 2                       3
b2b marketing expert                                          2,3                   -
experienced marketing director                            3                     11    
director emarketing                                             3                      -
btob marketing                                                   4                     10     
b2b marketing pros                                             4                      -
aon marketing                                                    4                      6,8*
b2b marketing magazines                                   6                      -
business marketing pros                                     9                      -
b2b marketing                                                     -                     7   
b2b marcomm                                                    -                      3,4
business to business marketer                           18                    -

mt = www.MarketingToday.com; bm + www.BusinessMarketing.net
Results as of March - April 2005

*result no. 7 is for Peter DeLegge's presentation at BtoB NetMarketing seminar at the btobonline.com website.

Targeted Keywords and Keyword Phrases
marketing jobs

marketing careers
marketing job listings
marketing
b2b marketers
online marketing
internet marketing
online marketing articles
online marketing tools
marketing newsletters
marketing books
marketing book reviews

 

 
 
 

MarketingHire.com

The marketing jobs and careers site. Part of the Marketing Career Network, sharing marketing job listings with the American Marketing Association, Business Marketing Association, American Advertising Federation, Promotion Marketing Association and other prominent marketing organizations. Register at MarketingHire.com today, it's free. 

Download the resume of b2b marketing professional, Peter DeLegge Achievements at a Glance
Results the CEO and CFO Can Appreciate

- Created & implemented best practice enterprise marketing programs at a  Fortune 500 producing some of the best results ever reported for a B2B while reducing the budget by more than $500k annually
- Leveraged existing ads, website and company communications to promote email newsletters and web seminars at a lower cost per pre-qualified leads than through any alternative channel
- Identified new market and successfully introduced more than 20 new products with average margins more than 3X the company's average
- Redesigned a Fortune 200 marketing campaign, more than doubling the response rate
- Increased the quantity of Internet generated leads for a Fortune 500 firm by more than ten times for less than $2,000
- Created a client satisfaction survey produced in-house for under $1,000 that resulted in a $2 million sale and identified numerous untapped cross-selling opportunities worth tens of millions of dollars
- Gained a 4-page feature article in target market's leading trade publication to coincide with the launch of three new industrial products to a new market, resulting in a record number of sales inquiries

Marketing Thought Leadership
 
- DeLegge's newsletter,  website and blog, featuring his writing on marketing was one of the first marketing webzines. It has been recommended by Harvard B-School, NU's Medill School, Vanderbilt's Graduate School and others. Subscribers include marketers from more than 20% of the Fortune 1000. Click here to see a partial list of subscribers.

Presentations
- IQPC's "Measuring and Ensuring Return on Your Marketing Investment" (Keynote)
- Crain's BtoB 2004 Seminar in Chicago
- Technology Executive Club
- Association for Multimedia Communicators
- AdTech 2004 Feast for Smart Marketers (co-host)

Companies That Have Relied on Peter DeLegge
Aon Corporation, Borg General Controls, Conam, Hydrosol, Gold Eagle, NEC Technologies, Marketing Bridge, Wired Matrix (now West Monroe Partners), LaMarche Manufacturing...


Member
American Marketing Association Member
American Marketing Association

Business Marketing Association Member
Business Marketing Association

CMO (Chief Marketing Officer) Council Member
CMO Council