Peter DeLegge
Resume/Bio      
phone 1.630.786.0280
peter_delegge@yahoo.com

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Peter DeLegge, Business-to-Business Marketer Resume in Word Format Download Resume (MS Word)

Peter DeLegge - b2b marketing, career overview resume of Peter DeLegge, marketing director, marketing manager samples of marketing management presentations contact business-to-business marketer Peter DeLegge
Peter DeLegge - business-to-business marketing professional

Publisher of Marketing Today, marketing magazine, email newsletter and blog especially for marketing professionals             recommended by Harvard, Northwestern and others                

To contact Peter DeLegge call 630.786.0280 or send an email.
(No sales call, please.)


Contact Information:
 

Peter DeLegge
630.786.0280
peter_delegge@yahoo.com

(No sales calls or emails, please.)
 

 
 

Download the resume of b2b marketing professional, Peter DeLegge Achievements at a Glance
Results the CEO and CFO Can Appreciate

- Created & implemented best practice enterprise marketing programs at a  Fortune 500 producing some of the best results ever reported for a B2B while reducing the budget by more than $500k annually
- Leveraged existing ads, website and company communications to promote email newsletters and web seminars at a lower cost per pre-qualified leads than through any alternative channel
- Identified new market and successfully introduced more than 20 new products with average margins more than 3X the company's average
- Redesigned a Fortune 200 marketing campaign, more than doubling the response rate
- Increased the quantity of Internet generated leads for a Fortune 500 firm by more than ten times for less than $2,000
- Created a client satisfaction survey produced in-house for under $1,000 that resulted in a $2 million sale and identified numerous untapped cross-selling opportunities worth tens of millions of dollars
- Gained a 4-page feature article in target market's leading trade publication to coincide with the launch of three new industrial products to a new market, resulting in a record number of sales inquiries

Marketing Thought Leadership
 
- DeLegge's newsletter,  website and blog, featuring his writing on marketing was one of the first marketing webzines. It has been recommended by Harvard B-School, NU's Medill School, Vanderbilt's Graduate School and others. Subscribers include marketers from more than 20% of the Fortune 1000. Click here to see a partial list of subscribers.  

Presentations
- IQPC's "Measuring and Ensuring Return on Your Marketing Investment" (Keynote)
- Crain's BtoB 2004 Seminar in Chicago
- Technology Executive Club
- Association for Multimedia Communicators
- AdTech 2004 Feast for Smart Marketers (co-host)

Companies That Have Relied on Peter DeLegge
Aon Corporation, Borg General Controls, Conam, Hydrosol, Gold Eagle, NEC Technologies, Marketing Bridge, Wired Matrix (now West Monroe Partners), LaMarche Manufacturing...


Member
American Marketing Association Member
American Marketing Association

Business Marketing Association Member
Business Marketing Association


CMO Council

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