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About Peter
De Legge
Peter De Legge has more than
a decade of marketing and advertising experience, primarily in
business-to-business arena, encompassing offline and online marketing
communications and marketing strategy and leading a dot-com business. He
has held marketing management positions at manufacturing and service
corporations that range from medium size enterprises to the Fortune 250.
Mr. De Legge presently serves as the
Director, eBusiness Strategy and Research for a Fortune 250 financial
services firm with 50,000 employees where he consults internally on
e-marketing and strategy. In 2000, he was part of a small team responsible
for the company being selected as one of eWeek Magazine's 500 eBusiness
Innovators of 2000.
In addition, Mr. De Legge
publishes MarketingToday
in his spare time, a Webzine and e-mail newsletter on marketing that
has been recommended by Harvard Business School's Working Knowledge
and praised by leading marketers such as Seth Godin, author of
Permission Marketing and the Idea Virus. MarketingToday eNewsletter is
subscribed to by a who's who of leading marketing professionals from the
Fortune 1000.
Member of:
Executive Member
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Experience:
Director,
eBusiness Strategy and Research (Current Position)
Aon
Corporation
A
Fortune 250 insurance brokerage, risk and human
resources consulting firm
Internet
Marketing Manager
Aon
Corporation
Marketing and Internet
Consultant
Clients
have included Gold Eagle (makers of HEET, STA-BIL), NEC Technologies, Borg General
Controls and La Marche Manufacturing.
Marketing Manager
Hydrosol
Incorporated
OEM
manufacturer of automotive chemicals for leading brands.
Marketing Manager/Marketing
Communications Manager
Conam Inspection
A
leading commercial
testing service company.
Marketing Communications
Specialist
La Marche Manufacturing
Power conversion equipment manufacturer to
telecommunications, aviation and other industries.
Account Executive
Chicago Tribune Community
Publications
(Display Advertising Department)
Production Planning (Large
Direct-Mail Campaigns)
Colorforms Division of Wallace
Computer Services
- Recommended by
Harvard Business School's Working Knowledge
- Chosen as a professional resource
by the Internet Marketing Association.
- Seth Godin, author of Permission Marketing (VP of Direct Marketing at Yahoo!)
says, "I love the site!"
Click Here to Visit Marketing Today |